Oh My Goat!

“Oh, My Goat!” takes a rollicking adventure through the history of how we have viewed, judged, treated, sacrificed, mummified, deified and – fried animals.

Have you ever stared at a steak, peered at a pork chop or glanced at a goat curry and wondered about that animal? Where did it come from, and how was it raised? Did that creature think, play, dream, or have feelings? Or was it simply a mindless beast?

Are we now living in an epoch of the Anthropocene, or is it the Meatropocene?

Through a lens of comparative psychology, Gehlert shares eye-opening insights into animal intelligence and explores the psychological and biological factors that influence our food choices. These choices, the author argues, may have ushered in the Meatropocene, a term he coined to describe the profound environmental consequences of the 370 million tonnes of meat we produce each year.

After reading this book, you might never see a pork chop the same way again!